In 1927 Clara Bow starred in a film called 'It' and was afterwards known as the 'It Girl', It of course being sex appeal.
The song 'She's got It' was written for Clara
Clara was a pre Hays code flapper which meant she got to perform in her undies
She was also the inspiration behind Betty Boop
With the coming of sound Clara began to display various nervous disorders which were to plague her for the rest of her life and she retired from the screen in 1933
Clara died of a heart attack in 1965.
Clara Bow ( real name Clara Gordon Bow )
July 29, 1905 – September 27, 1965